Some rules for blogging: Write only about things in which you have a personal stake. In applying the above rule, always ask yourself: are you really invested in what you think you’re invested in? Here’s a trick: if you can take yourself completely out of the piece, removing your byline and putting the words under someone else’s name on someone else’s website, without in any way compromising the meaning or integrity of the piece, burn it to fucking ashes.
Rules.
Rules.
Rules.
Some rules for blogging: Write only about things in which you have a personal stake. In applying the above rule, always ask yourself: are you really invested in what you think you’re invested in? Here’s a trick: if you can take yourself completely out of the piece, removing your byline and putting the words under someone else’s name on someone else’s website, without in any way compromising the meaning or integrity of the piece, burn it to fucking ashes.